Amazon Looks to Move Into Your Vehicle With Alexa Auto

With the launch of the Alexa Auto SDK, Amazon is looking to open up Alexa for developers to create an automotive-specific user experience while driving.  At the heart of Alexa Auto are voice controls for making phone calls, media streaming, navigation (if integrated into the OEM navigation unit) and local search. Additionally Alexa Auto would be able to control your connected smart home, just like Android Auto and Apple CarPlay

While there are a few Alexa-enabled vehicles from manufacturers like Toyota, Lexus, BMW and Ford but if you don’t own one of these you would need to find an aftermarket device to utilize Alexa while driving. There is also a catch with the current aftermarket devices, while you can use voice controls to listen to music or control your connected smart home Alexa Auto hasn’t quite reached the level of integration that Android Auto or Apple CarPlay has with their navigation. 

By opening up the Alexa ecosystem Amazon is looking to challenge Google and Apple for the connected car space. While the initial offering doesn’t quite match up to Android Auto and Apple CarPlay it is still early in the game for Alexa. 

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